British Columbia’s new interprovincial trade agreement with Ontario and Quebec will cut red tape for B.C. wineries and increase market access for the world renowned wines produced throughout the province.
Building on the success of previous agreements with Saskatchewan, Manitoba and Nova Scotia, this new partnership will make it easier for customers in Canada’s two largest provinces to enjoy B.C. wine, while increasing consumer awareness of made-in-B.C. products across the country. These new export opportunities will support the growth of British Columbia’s burgeoning wine industry, producers now have an opportunity to list their products with distributors in all three provinces.
“This agreement presents more opportunities for B.C. businesses to grow and prosper while developing quality wines that are representing B.C. internationally, and now across Canada,” said Norm Letnick, Minister of Agriculture.
Modernizing liquor laws and increasing the flow of wine between Canadian provinces, will support the employment opportunities, growth and expansion of B.C.’s wine industry, which has a significant economic, tourism, and cultural impact throughout the province.
“Each wine region across our country has something unique to offer consumers who are looking for a diversity of choices and easy access to the products we work so hard to create. This change is a step in the right direction for Canadian wine lovers to discover the beauty and diversity of Canadian wines,” said Ezra Cipes, director of the BC Wine Institute and CEO of Summerhill Pyramid Winery.